How Digital Marketing Impacts E-commerce Business?
The e-commerce market has grown rapidly in recent years, especially mobile e-commerce with around $ 700 billion in revenue in the United States last year. And e-commerce is expected to account for 17.5% of global retail sales by 2021. As the e-commerce industry grows day by day, it becomes a most competitive market around the world and if you are new to the market, you need to find innovative strategies to keep customers engaged, increase sales and build a reputation that will help you increase the income of your business. A Harvard Business School study found that 75% of e-commerce startups failed. Starting an e-commerce business is no easy task, the high failure rate can seem daunting. Digital marketing has changed every industry, be it e-commerce, FMCG, travel, medical and more. Today, digital marketing services are recognized as one of the best avenues for business growth. It has become the most reliable way to invite visitors with effective marketing and planning approac...