Why Mobile App is Important to your E-commerce Business
In today's digitalized world, competition in the online marketplace for different business niches is stronger. In order to thrive and stay ahead of the game, you need to strengthen your e-commerce business with effective mobile apps that can meet your business needs. The integration of a mobile application for e-commerce activities helps the company to develop into a single brand. It also helps to establish a potential customer base; generate more engagements, leads and therefore more sales. Among smartphone users, 90% of users spend time on mobile apps . According to Statista data, global e-commerce sales will reach $ 4.2 trillion by the end of 2020, or 16% of total retail sales. This data gives a general idea of the competition in the market and the reasons why a single mobile application is needed to cope with the existing situation. Why are mobile apps mandatory in online e-commerce? Speed and convenience The ambiguity of smartphones in online e-commerce has acceler...